The Keyword Planner, How to Use the Tool and Its Benefits

The keyword planner is a Google tool that you can use to find keywords for your website or blog. In this post, we will show you how to use the tool and its many benefits. The keyword planner has been around since 2003, so it's safe to say that it has some pretty solid knowledge of what works in SEO! We'll also give you tips on choosing a niche for your site.


1. What is the keyword planner and how does it work?


The keyword planner is a free tool from Google that allows you to research keywords and see how hard they would be for your site to rank on. You can also use it to generate ad group ideas, which will help you figure out what ads are relevant for certain topics. It's a great way of maximizing the value from paid search campaigns or finding new content related targets.


In order to get started with the Keyword Planner, make sure that you have selected English as your preferred language in your settings page (located at) accounts.google.com/ . Once there, click on "Tools" under "Productivity". From here select “Keyword Planner” then login using either your Gmail account or create a new account.


2. How to use the keyword planner


There are many benefits to using the Keyword Planner. One of our favorites is that it can be used for both organic and paid search research, which means you're getting double the bang for your buck! Another reason we love this tool is because it allows us to find long tail keywords with high traffic volume but low competition in a matter of seconds. Lastly, one of the main reasons why so many marketers use this tool is because it's free! That being said, there are some things to consider before choosing a niche or topic area on which to focus your efforts...


We will now go over each section briefly explaining what they mean and how they work: ‘Targeting’ will let you choose between ‘Keywords’ and ‘Ad Groups’ to either help with your content or paid search.


The next section will allow you to adjust the date range of keywords that are returned in the results list. You can also narrow down your list by location, language, etc...


3. The benefits of using this tool


Next is where you'll find all of the suggestions for new keywords! It's great because it shows both monthly searches as well as suggested bid prices (the estimated cost per click) which means that there is no need to guess how hard a keyword would be based on its monthly volume alone. This part also gives some great insight into what categories each keyword falls under allowing marketers like yourselves to easily sort through until finding those perfect keywords.


In the ‘Get Ideas’ section, you will be able to generate all of your potential keywords along with monthly search volume and suggested bid prices! This is a great way for marketers who are new to keyword research or those looking for more specific information on certain topics can easily see everything they need in one place...


As we mentioned before, there are some things to consider when choosing a niche or topic area that will help determine whether it's worth investing time into researching as well as how much effort should go into content creation efforts. Some factors include: Competition level - How easy/hard would it be to rank highly? Traffic level – Are people searching for this term regularly enough? The value of traffic – Can you make money with this keyword?


The following are some factors you can consider when choosing a niche for your site: Competition level - How easy/hard would it be to rank highly?


Traffic level – Are people searching for this term regularly enough? The value of traffic – Can you make money with this keyword?


4. Tips for finding keywords that will help your site rank better in search engines


One option is the Google Adwords Keyword Planner, which allows marketers like yourselves to do both organic and paid research. Another way of doing so is by using SEOquake . This tool works great because not only does it give you suggestions but also shows how difficult each one is to target. Other tactics include looking through related forums or using Google's free keyword tool .


Lastly, we wanted to leave you with a few tips for finding keywords that will help your site rank better in search engines: Use long-tail phrases – We recommend using at least five words in each phrase. The more specific the phrase is, the less competition there will be surrounding it! Be strategic – Make sure that every page on your website has its own targeted and unique content (i.e., no duplicate or overlapping). If you want to create new pages try going for high traffic + low competition , which often yields great results when done correctly! Check out Moz's list of suggested topics by industry here !


5. Things to consider before choosing a niche for your website


Things to consider before choosing a niche for your website: Competition leve ll - How easy/hard would it be to rank highly? Traffic level – Are people searching for this term regularly enough? The value of traffic – Can you make money with this keyword?


The following are some factors you can consider when choosing a niche for your site: Competition level - How easy/hard would it be to rank highly?


Traffic level – Are people searching for this term regularly enough? The value of traffic – Can you make money with this keyword?


Tips for finding keywords that will help your site rank better in search engines: Use long-tail phrases – We recommend using at least five words in each phrase. The more specific the phrase is, the less competition there will be surrounding it! Be strategic – Make sure that every page on your website has its own targeted and unique content (i.e., no duplicate or overlapping). If you want to create new pages try going for high traffic + low competition, which often yields great results when done correctly! Check out Moz's list of suggested topics by industry here !

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